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Give Them Incentives

Crossroads: The Times Square Card

Crossroads Card Image
A FREE incentive program designed to encourage 250,000+ employees and residents of the Times Square area to get more out of their neighborhood.

  • Sign up your business
  • Check out what other businesses are offering
  • Get the Crossroads Card for your employees (a FREE HR Benefit!)

Marianne Vernetson
Director of Economic Development
(212) 452-5209

Spreading the Word

Whether you are a restaurant offering special dining packages, a retail store running a unique sale, or a theatrical performance offering discount tickets, we’d like to include you on the official Times Square website and e-newsletters. Find out details on how to get promoted online.



Receptasign Street Pole Banner

From banners to billboards - how to see and be seen at the Crossroads of the World. A sign in Times Square receives an estimated 1.5 million impressions per day. The Times Square Alliance has over 300 receptacles and 215 street pole banners in the district where you can advertise your business.

Contact Ellyn Bernstein to find out how you can get reduced rates for being in the district.

Ellyn Bernstein
Sales & Sponsorship Manager
(212) 452-5289