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Release Date: Jan 30, 2012

NEW YORK – January 30, 2012 – This Valentine’s Day, thousands of New Yorkers and tourists looking for romance in the big city need to look no further than the Crossroads of the World. For the first time, the Times Square Alliance will celebrate love with a Valentine’s Day vow renewal ceremony at the iconic Red Steps for all couples.  Visitors can step inside the BRIDES Love Truck to share their love story, and they can also help make a 10-foot tall red heart sculpture glow brighter.

All couples, whether they have been married a few months or fifty years, are invited to say “I do” again at the Crossroads of the World.  Sweethearts from across the river and around the globe can celebrate their passion and declare their love by renewing their vows on the Red Steps in the heart of Times Square.  Captain Arnold, a licensed U.S. Coast Guard Captain and wedding Officiant, will lead the 6 p.m. ceremony, which will be broadcast live in Times Square on the American Eagle Times Square Digital Billboard and webcast live at TimesSquareNYC.org. Participating couples will also have a chance to win a second honeymoon to Antigua by sharing their story of why they most deserve a second honeymoon. The prize package includes air transportation for two courtesy of American Airlines, and a four-night stay at the luxury resort Carlisle Bay. To pre-register for this free event, find out more details including how to enter the Times Square Vow Renewal Contest and the official rules, visit www.TimesSquareNYC.org.

“This Valentine’s Day, Times Square is the destination for love,” said Tim Tompkins, president of Times Square Alliance. “For the first time, we’re inviting couples from across America and New York to come to Times Square to publicly renew their vows and spend a romantic evening going to dinner and a Broadway show in Times Square. They can also share their personal love stories with BRIDES and declare their love in front of the romantic “BIG♥NYC” sculpture.”

New this year, the BRIDES “Declare Your Love” Truck will be stationed in the heart of Times Square from noon to 5:30 p.m. on Valentine’s Day. Visitors will be encouraged to step inside the Love Truck and share their personal stories and lessons of love, which will be streamed live on brides.com/love.  The BRIDES “Love Truck” will also offer hot chocolate and the chance to win diamond necklaces, earrings, and watches from jcpenney by drawing flowers.

Over the last four years, Times Square has hosted an annual heart sculpture to celebrate Valentine’s Day, selecting a special architect to design a romantic public art installation in Times Square for all to enjoy. This year’s 2012 Times Square Valentine heart sculpture is “BIG♥NYC” by BIG, which utilizes the flow of people, air and touch to bring its heart to life. 

The 10-foot tall glowing sculpture will be on display on Duffy Square from February 6 –29 and consists of 400 transparent, LED lit, acrylic tubes that form a cube around a suspended red heart. The transparent tubes refract the lights of Times Square, creating a cluster of condensed city lights around the heart.  As people touch a hand-shaped sensor in front of the sculpture, the heart will glow brighter as the energy from their hands is converted into more light. The heart will glow brighter and beat faster as more people interact with it. 

As an added feature, when visitors take photo of themselves next to the “BIG♥NYC” sculpture and post it on the Facebook Page www.facebook.com/MyThinkEnergy, Think Energy will donate $1 (up to $10,000) to the Hope & Heroes Children’s Cancer Fund.

These romantic activities kick-off “Free Love in Times Square” -- a promotion throughout the month of February filled with steamy offers, special shows, and romantic deals designed to keep love hot during the cold winter months. With discounted tickets, special menus and weekend getaway packages to fit any budget, Broadway shows, restaurants, and hotels throughout Times Square are making it easy to keep love alive.

For example, this Valentine’s Day, lovebirds can enjoy a romantic night at the InterContinental New York Times Square complete with an exclusive menu for two at Todd English’s French bistro-inspired Ça Va Brasserie followed by in-room champagne and strawberries overlooking the Manhattan skyline. Couples can also head to NIOS to enjoy an exotic, 3-course “Chocolate, Truffles and Bubbles” menu. Other dining delights include Aspen Social Club’s special Valentine’s menu with “chocolate fondue for two,” Havana Central’s 3 course prix fixe Latin Lovers Menu, and Barbetta’s Valentine’s Gala with dinner, music and dancing.

Caroline’s on Broadway will present “My Funny Valentine” featuring a hilarious line-up of the country’s best comedians.  And, hit Broadway shows Rock of Ages, Priscilla Queen of the Desert and Venus in Fur will offer deals on tickets, pre-show events and/or drink specials.

For more information on the special offers in Times Square on Valentine’s Day visit www.TimesSquareNYC.org.

Visitors traveling to New York City to take advantage of “Free Love in Times Square” in February may book their travel through official travel partner Travelocity. 

The Carlisle Bay second honeymoon offer for one lucky couple participating in the Times Square Valentine’s Day vow renewal ceremony includes four nights in an Ocean Suite including breakfast and afternoon tea daily, subject to availability until December 20, 2012, but excluding March 31, 2012 to April 14, 2012 & hotel closure period.  For more details and official rules, visit www.TimesSquareNYC.org.

About Times Square Alliance
The Times Square Alliance, founded in 1992, works to improve and promote Times Square - cultivating the creativity, energy and edge that have made the area an icon of entertainment, culture and urban life for over a century. In addition to providing core neighborhood services with its Public Safety Officers and Sanitation Associates, the Alliance promotes local businesses; encourages economic development and public improvements; co-coordinates numerous major events in Times Square (including the annual New Year’s Eve and Broadway on Broadway celebrations); manages the Times Square Visitor Center and Museum; and advocates on behalf of its constituents with respect to a host of public policy, planning and quality-of-life issues. www.TimesSquareNYC.org