Welcome to the Times Square Alliance Website

Accessibility Navigation:

Release Date: Jan 23, 2013

Couples Invited to Renew Wedding Vows on Heated Pop-Up Beach and Enter to Win a Second Honeymoon to Aruba

Heart-Shaped “Heartwalk” Installation to Stand as Loving Tribute to Hurricane Sandy Victims

(New York, N.Y.) – Love will be in the Times Square air this February. Thousands of New Yorkers and tourists are invited to visit Times Square on Valentine’s Day to experience a full range of heartfelt activities, ranging from the romantic to the platonic participate in a public vow renewal ceremony on a heated pop-up beach by the iconic Red Steps to be broadcast live in Times Square on the American Eagle Times Square Digital Billboard and webcast live at TimesSquareNYC.org, and they can enter a contest to win a second honeymoon to Aruba, One happy island. Others can stroll through Heartwalk, a wooden, heart-shaped enclosure made of materials collected in areas ravaged by Hurricane Sandy, on Thursday, February 14th at 46th Street and Broadway, Times Square.

This Valentine’s Day, Aruba, One happy island, will come to life on a heated, pop-up beach in Duffy Square, where New York residents and visitors will enjoy hourly trip giveaways, photo opportunities, warmth and relaxation from noon to 5:30 p.m.

These romantic activities are part of “Free Love in Times Square” – a promotion throughout the month of February filled with steamy offers and romantic deals designed to keep love hot during the cold winter months. Visit www.TimesSquareNYC.org and #FreeLoveTsQ for further details.

Vow Renewal – Renew your vows on Aruba’s One happy island in Times Square. Whether you’ve been married for five months or fifty years, come celebrate romance and passion by on a heated pop-up beach by the iconic Red Steps in the heart of Times Square. Captain Arnold, a licensed US Coast Guard captain and wedding officiant, will lead the 6 p.m. ceremony.

Honeymoon Contest – One lucky couple will win a trip to Aruba, One happy island -- one of the most revisited destinations in the Caribbean -- by sharing their story of why they most deserve a second honeymoon. To pre-register for this free event and find out more details and official rules, visit www.TimesSquareNYC.org.

Heartwalk by Situ Studio – Over the last five years, the Times Square Alliance has invited architecture and design firms to submit proposals for a romantic public art installation celebrating Valentine’s Day in Times Square. This year’s winning design, Situ Studio’s Heartwalk, will be unveiled on Tuesday, February 12, 2013, and remain on view until March 10, 2013.

Situ Studio took inspiration from the collective experience of Hurricane Sandy and the love that binds New York City together. Hurricane Sandy confronted all New Yorkers by transforming the familiar. Using materials salvaged from Sandy’s aftermath, Heartwalk begins as two ribbons of wooden planks that fluidly lift from the ground to form a heart shaped enclosure in the middle of Duffy Square. The slatted construction, illuminated from within, provides varied views of the interior as visitors move around the perimeter of the installation. Visitors can enter the installation itself and literally stand in the heart of the world’s greatest city. They can post photos of their visit to Instagram via #HeartwalkTSq.

Official media partners for Valentine’s Day in Times Square include IN New York and Where, and Fresh 102.7 FM.

Date: Thursday, February 14
Time: Vow Renewal – 6 p.m.

“Heartwalk” by Situ Studio – February 12 through March 10

Place: Times Square - Duffy Square (46th St. and Broadway)
Cost: Free and open to the public
Contact: www.TimesSquareNYC.org