Welcome to the Times Square Alliance Website

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Relive your fondest memories of Times Square with souvenirs!  Find great gifts for men, women and children. Choose from unique apparel and books to fun gifts and games. Visit the official Times Square online store.

If you’re in Times Square, be sure to visit the Times Square Gift Shop inside the Times Square Visitor Center and Mini-Museum on 7th Avenue between 46th and 47th Streets.