Welcome to the Times Square Alliance Website

Accessibility Navigation:

Bel Borba, Burt Sun and André Costantini: Universal Pulse;  ABC Super Sign, showing nightly at 11:57pm October 1 - 30, 2012 Bel Borba with Burt Sun and André Costantini, Universal Pulse, 2012. Photograph by Ka-Man Tse for the Times Square Alliance.

Click on image or this text to Launch Gallery

On October 1, 2012, Brazilian public artist Bel Borba, along with acclaimed filmmakers Burt Sun and André Costantini, premiered a new, site-specific work entitled Universal Pulse as a part of the Midnight Moment — the largest coordinated effort in history by the sign operators in Times Square to display synchronized, cutting-edge creative content at the same time every day. The piece is the first in the program's history to be created specifically for use on the Times Square screens, and it will run every night counting down the three magical minutes to midnight.   (Screenings are best viewed from Duffy Square at Broadway and 46th Street, or Military Plaza at Broadway and 43rd Street).   Midnight Moment is presented by TSAC (Times Square Advertising Coalition).

Click here for more information on Bel Borba With Burt Sun & André Costantini's DIÁRIO (através de um OLHO BAIANO), presented in partnership with French Institute Alliance Française's (FIAF) Crossing the Line Festival.

Midnight Moment: Universal Pulse, a film by Bel Borba with Burt Sun and André Costantini


About Bel Borba

Brazilian visual artist Bel Borba has covered his native Salvador, a 500-year-old city in Bahia, with glorious outdoor artworks, from small mosaics to large-scale pieces composed of brightly-colored broken tiles, steel, wood, recycled materials, and sand. The eclectic work beautifully channels the experiences of the communities in which he works, providing a window into the city’s rich and complex history and culture. Known as "The People's Picasso," this eclectic artist represents a rarely seen side of Brazil.

As the filmmakers Burt Sun and Andre Costantini were documenting Bel's creative process and creation in the past three years, these three artists has evolved their relationship from observer/subject (traditional documentary film-making) into a team of creative collaborators. Their objective for "Bel Borba Aqui New York" is to capture the incredible energy of this creative team in one of the most celebrated city.

About Burt Sun
Burt Sun began his career in theater as a designer working with major American theatre artists such as Robert Woodruff, Anne Bogart, and Philip Glass, as well as in advertising, television production design, and his own fine art photography. In 2003, Mr. Sun’s multimedia project Helen DeTroit was selected by the Smithsonian Museum and presented in an exhibit titled “Skin.” Mr. Sun was involved in the restoration and inauguration of The Modern Theatre at Suffolk University in Boston, creating its new logo and publicity campaign. Mr. Sun’s photographs have been exhibited throughout the United States, Europe, Central America and Brazil. In 2009, the Urban Art Institute of MASSART commissioned Mr. Sun to create a new book about Urban street art in Brazil. He traveled to Salvador Bahia and there he met the Brazilian artist Bel Borba, transforming the Urban Art Book project into a full length documentary, tilted "Bel Borba, Aqui", in which Mr. Sun produced and co-directed with his long time collaborator and photographer, Andre Costantini. In 2011, Mr. Sun assisted Bel Borba with his art exhibition in New York, and is the curator for the current show of Mr. Borba titled “Aqui, em 7 elementos” at Museum Rodin, Bahia, which opened in early 2012. This exhibit and its companion Book have been considered by many art critics as the one of the best Art exhibit in past twenty years.

About Andre Costantini
Andre Costantini holds a BFA in photography and painting from Mason Gross School of the Arts. Costantini can be characterized as a multi-instrumentalist embracing art, music, writing, performance, photography and film. In 1996, André co-formed Goldleaf and Big Daddy, a performance duo where he wrote, sang and played the accordion. With panache for the bizarre, free association, pop music and 80’s references, they performed regularly in NYC’s music venues. In 1998, Mr. Costantini photographed the restoration of DaVinci’s “Last Supper” in Milan with Edie Adams, and was invited to join the Eddie Adam’s Workshop as a staff member and a master teacher where he works to this day. His recent work on Journalists in War, also chronically documented the truth and hardship to reflect the fragile humanity in a profession that constant been challenged by dedicated individuals who struggled throughout the recent history from Vietnam war to current Middle east conflict.

About Crossing the Line Festival
Crossing the Line is the French Institute Alliance Française (FIAF)’s annual fall festival presenting interdisciplinary works and performances created by artists from around the world in New York. The festival provides opportunities for New Yorkers to explore the dialogue between artist and participant, examine how artists help re-imagine the world, and engage in the vital role artists play as critical thinkers and catalysts for social evolution. Crossing the Line is initiated and produced by FIAF in partnership with leading cultural institutions and takes place this year from September 14-October 14, 2012.

About French Institute Alliance Française (FIAF)
Founded at the turn of 20th century, the French Institute and the Alliance Française de New York operated as two separate organizations, the first promoting French arts, the second teaching French. In 1971 they merged to form what has become one of the largest and most respected centers of French-American activities in the U.S: the French Institute Alliance Française. For more information visit FIAF online at fiaf.org/ctl