In the heart of New York City, edging the bright lights of Broadway and the calm of Bryant Park, a legendary New York City landmark is reborn as the first luxury hotel in Times Square. The Knickerbocker is a haven of refined elegance; a treasured monument among all Manhattan hotels created by John Jacob Astor IV in 1906, now reimagined into a sophisticated urban sanctuary. Mere blocks from Fifth Avenue, The Metropolitan Opera, Rockefeller Plaza, MoMA and Central Park, here is where famed Italian tenor Enrico Caruso and renowned American playwright George M. Cohan made their homes, and where names like Rockefeller and Fitzgerald gathered in what was once known as The 42nd Street Country Club.

Today, the gorgeous Beaux-Arts façade of this luxury hotel in NYC belies a soothing new luxe aesthetic within. The stunning transformation led by acclaimed architectural design firm Gabellini Sheppard Associates invites discerning travelers to discover 330 guestrooms and suites boasting incredible views and bespoke furnishings. An air of posh authenticity embraces New York City’s premier luxury lifestyle hotel with cuisine by Charlie Palmer, style by Ted Gibson, exclusive spa experiences, and a robust fitness program curated for today’s modern traveler. Crowning The Knickerbocker’s renowned Times Square location is St. Cloud, the city’s most spectacular rooftop bar, enviably perched directly beneath the iconic New Year’s Eve Ball with privileged views of the most visited place on earth.